Piercy, N. F. (1997). Market-led strategic change: Transforming the process of going to market (2nd ed.). Butterworth/Heinemann.
Citación estilo ChicagoPiercy, Nigel F. Market-led Strategic Change: Transforming the Process of Going to Market. 2nd ed. Oxford: Butterworth/Heinemann, 1997.
Cita MLAPiercy, Nigel F. Market-led Strategic Change: Transforming the Process of Going to Market. 2nd ed. Butterworth/Heinemann, 1997.
Warning: These citations may not always be 100% accurate.