APA (7th ed.) Citation

Piercy, N. F. (1997). Market-led strategic change: Transforming the process of going to market (2nd ed.). Butterworth/Heinemann.

Chicago Style (17th ed.) Citation

Piercy, Nigel F. Market-led Strategic Change: Transforming the Process of Going to Market. 2nd ed. Oxford: Butterworth/Heinemann, 1997.

MLA (9th ed.) Citation

Piercy, Nigel F. Market-led Strategic Change: Transforming the Process of Going to Market. 2nd ed. Butterworth/Heinemann, 1997.

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