Piercy, N. F. (1997). Market-led strategic change: Transforming the process of going to market (2nd ed.). Butterworth/Heinemann.
Cita Chicago (17th ed.)Piercy, Nigel F. Market-led Strategic Change: Transforming the Process of Going to Market. 2nd ed. Oxford: Butterworth/Heinemann, 1997.
Cita MLA (9th ed.)Piercy, Nigel F. Market-led Strategic Change: Transforming the Process of Going to Market. 2nd ed. Butterworth/Heinemann, 1997.
Atenció: Aquestes cites poden no estar 100% correctes.