Mass customization the new frontier in business competition

Mass customization the new frontier in business competition

Detalhes bibliográficos
Autor principal: Pine, B. Joseph
Formato: Livro
Idioma:English
Publicado em: Boston, Mass. Harvard Business School Press c1993.
Assuntos:
Technological innovations > Management.
Manufactures > Technological innovations > Management.
Services industries > Technological innovations > Management.
New products > Management.
Competition.
Mass production.