APA (7th ed.) Citation

Franses, P. H., & Paap, R. (2000). Quantitative models in marketing research. Cambridge University.

Chicago Style (17th ed.) Citation

Franses, Philip Hans, and Richard Paap. Quantitative Models in Marketing Research. Cambridge, [Eng.]: Cambridge University, 2000.

MLA (9th ed.) Citation

Franses, Philip Hans, and Richard Paap. Quantitative Models in Marketing Research. Cambridge University, 2000.