Kotler, P. (1972). Marketing management: Analysis, planning, and control. Prentice-Hall of India Private.
Chicago Style (17th ed.) CitationKotler, Philip. Marketing Management: Analysis, Planning, and Control. New Delhi: Prentice-Hall of India Private, 1972.
MLA (9th ed.) CitationKotler, Philip. Marketing Management: Analysis, Planning, and Control. Prentice-Hall of India Private, 1972.
Warning: These citations may not always be 100% accurate.