Kellogg on branding the marketing faculty of the Kellogg School of Management

Kellogg on branding the marketing faculty of the Kellogg School of Management

书目详细资料
企业作者: Kellogg School of Management
其他作者: Tybout, Alice, Calkins, Tim, Kotler, Philip
格式: 图书
语言:English
出版: Hoboken, N.J. Wiley c2005.
主题:
Brand name products.
Brankd name products > Marketing.
Brand name products > Management.
Customer relations > Management.