Kellogg on branding the marketing faculty of the Kellogg School of Management

Kellogg on branding the marketing faculty of the Kellogg School of Management

書目詳細資料
企業作者: Kellogg School of Management
其他作者: Tybout, Alice, Calkins, Tim, Kotler, Philip
格式: 圖書
語言:English
出版: Hoboken, N.J. Wiley c2005.
主題:
Brand name products.
Brankd name products > Marketing.
Brand name products > Management.
Customer relations > Management.