Cita APA (7a ed.)

Gregory, J., & Wiechman, J. G. (2002). Branding across borders: A guide to global brand marketing. McGraw-Hill.

Cita Chicago Style (17a ed.)

Gregory, James, y Jack G. Wiechman. Branding Across Borders: A Guide to Global Brand Marketing. Chicago: McGraw-Hill, 2002.

Cita MLA (9a ed.)

Gregory, James, y Jack G. Wiechman. Branding Across Borders: A Guide to Global Brand Marketing. McGraw-Hill, 2002.