APA-Zitierstil (7. Ausg.)

Gregory, J., & Wiechman, J. G. (2002). Branding across borders: A guide to global brand marketing. McGraw-Hill.

Chicago-Zitierstil (17. Ausg.)

Gregory, James, und Jack G. Wiechman. Branding Across Borders: A Guide to Global Brand Marketing. Chicago: McGraw-Hill, 2002.

MLA-Zitierstil (9. Ausg.)

Gregory, James, und Jack G. Wiechman. Branding Across Borders: A Guide to Global Brand Marketing. McGraw-Hill, 2002.