The new market leaders who's winning and how in the battle for customers

The new market leaders who's winning and how in the battle for customers

Bibliografische gegevens
Hoofdauteur: Wiersema, Fred (Frederik Derk) (Auteur)
Formaat: Boek
Taal:English
Gepubliceerd in: New York The Free Press [2001]
Onderwerpen:
Customer relations > Longitudinal studies.
Consumer's preferences > Longitudinal studies.
Consumer's attitudes > Longitudinal studies.
Marketing > Planning.