APA (7th ed.) Citation

Cagan, J., & Vogel, C. (2002). Creating breakthrough products: Innovation from product planning to program approval. Financial Times.

Chicago Style (17th ed.) Citation

Cagan, Jonathan, and Craig Vogel. Creating Breakthrough Products: Innovation from Product Planning to Program Approval. Upper Sadlle River, NJ: Financial Times, 2002.

MLA (9th ed.) Citation

Cagan, Jonathan, and Craig Vogel. Creating Breakthrough Products: Innovation from Product Planning to Program Approval. Financial Times, 2002.