Cyberbranding a brand building in the digital economy

Cyberbranding a brand building in the digital economy

Detaylı Bibliyografya
Yazar: Breakenridge, Deirdre
Materyal Türü: Kitap
Dil:English
Baskı/Yayın Bilgisi: London Financial Times c2001.
Konular:
Brand choice.
Electronic commerce.