Roberto, N. (2002). Strategic market segmentation: How to market to the rich, the middle class and the "masa". Lifecycle Press.
Chicago-Zitierstil (17. Ausg.)Roberto, Ned. Strategic Market Segmentation: How to Market to the Rich, the Middle Class and the "Masa". Makati City: Lifecycle Press, 2002.
MLA-Zitierstil (9. Ausg.)Roberto, Ned. Strategic Market Segmentation: How to Market to the Rich, the Middle Class and the "Masa". Lifecycle Press, 2002.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.