Designing health communication campaigns what works?

Bibliographische Detailangaben
1. Verfasser:	Backer, Thomas E.
Weitere Verfasser:	Rogers, Everett M., Sopory, Pradeep
Format:	Buch
Sprache:	English
Veröffentlicht:	Newbury Park, Calif. Sage c1992.
Schlagworte:	Mass media in health education. Communication in medicine.