APA (7th ed.) Citation

Backer, T. E., Rogers, E. M., & Sopory, P. (1992). Designing health communication campaigns: What works? Sage.

Chicago Style (17th ed.) Citation

Backer, Thomas E., Everett M. Rogers, and Pradeep Sopory. Designing Health Communication Campaigns: What Works? Newbury Park, Calif: Sage, 1992.

MLA (9th ed.) Citation

Backer, Thomas E., et al. Designing Health Communication Campaigns: What Works? Sage, 1992.