APA (7th ed.) Citation

Dichter, E. (1979). Getting motivated by Ernest Dichter. Pergamon Press.

Chicago Style (17th ed.) Citation

Dichter, Ernest. Getting Motivated by Ernest Dichter. New York: Pergamon Press, 1979.

MLA (9th ed.) Citation

Dichter, Ernest. Getting Motivated by Ernest Dichter. Pergamon Press, 1979.