Bednall, S., & Kanuk, W. (1997). Consumer behaviour. Prentice Hall.
Cita Chicago (17th ed.)Bednall, Shiffman, i Watson Kanuk. Consumer Behaviour. Sydney: Prentice Hall, 1997.
Cita MLA (9th ed.)Bednall, Shiffman, i Watson Kanuk. Consumer Behaviour. Prentice Hall, 1997.
Atenció: Aquestes cites poden no estar 100% correctes.