Improving survey questions design and evaluation

Covers how to write good questions aimed at collecting information about objective facts and events, some alternative methods for attacking common measurement problems, how to evaluate the extent to which questions are consistently understood and administered, and how to evaluate the data resulting...

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Detalhes bibliográficos
Autor principal: Fowler, Floyd J., Jr (Autor)
Formato: Livro
Idioma:English
Publicado em: Thousand Oaks, California Sage Publications 1995.
coleção:Applied social research methods series v. 38
Assuntos: