Brandmaps the competitive marketing strategy game

Brandmaps the competitive marketing strategy game

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Dades bibliogràfiques
Autor principal: Chapman, Randall G.
Format: Llibre
Idioma:English
Publicat: Upper Saddle River, N.J. Prentice Hall c1997.
Edició:4th ed.
Matèries:
Marketing > Computer simulation.
Product Management > Computer simulation.