Leiss, W. (1997). Social communication in advertising: Persons, products and images of well-being / William Leiss, Stephen Kline and Sut Jhally (2nd ed. [revised and enlarged].). Routledge.
Chicago-Zitierstil (17. Ausg.)Leiss, William. Social Communication in Advertising: Persons, Products and Images of Well-being / William Leiss, Stephen Kline and Sut Jhally. 2nd ed. [revised and enlarged]. London: Routledge, 1997.
MLA-Zitierstil (9. Ausg.)Leiss, William. Social Communication in Advertising: Persons, Products and Images of Well-being / William Leiss, Stephen Kline and Sut Jhally. 2nd ed. [revised and enlarged]. Routledge, 1997.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.