Cita APA (7th ed.)

Knapp, D. E. (2000). The Brandmindset. McGraw-Hill.

Cita Chicago (17th ed.)

Knapp, Duane E. The Brandmindset. New York: McGraw-Hill, 2000.

Cita MLA (9th ed.)

Knapp, Duane E. The Brandmindset. McGraw-Hill, 2000.