Citazione Stile APA (7a Edizione)

Palmer, A., & Cole, C. (1995). Services marketing: Principles and practices. Prentice-Hall.

Citazione stile Chigago Style (17a edizione)

Palmer, Adrian, e Catherine Cole. Services Marketing: Principles and Practices. Englewood Cliffs, N.J: Prentice-Hall, 1995.

Citatione MLA (9a ed.)

Palmer, Adrian, e Catherine Cole. Services Marketing: Principles and Practices. Prentice-Hall, 1995.