Holbert, N. B. (1993). Practical marketing research: An integrated global perspective / Neil Bruce Holbert, Mark W. Speece. Prentice-Hall.
Cita Chicago (17th ed.)Holbert, Neil Bruce. Practical Marketing Research: An Integrated Global Perspective / Neil Bruce Holbert, Mark W. Speece. New York: Prentice-Hall, 1993.
Cita MLA (9th ed.)Holbert, Neil Bruce. Practical Marketing Research: An Integrated Global Perspective / Neil Bruce Holbert, Mark W. Speece. Prentice-Hall, 1993.
Atenció: Aquestes cites poden no estar 100% correctes.