APA (7th ed.) Citation

Wilkie, W. L. (1990). Consumer behavior (2nd ed.). Wiley.

Chicago Style (17th ed.) Citation

Wilkie, William L. Consumer Behavior. 2nd ed. New York: Wiley, 1990.

MLA (9th ed.) Citation

Wilkie, William L. Consumer Behavior. 2nd ed. Wiley, 1990.

Warning: These citations may not always be 100% accurate.