Cita APA (7a ed.)

Shaw, R., & Stone, M. (1988). Database marketing. Gower.

Cita Chicago Style (17a ed.)

Shaw, Robert, y Merlin Stone. Database Marketing. Aldershot, Hants, Eng: Gower, 1988.

Cita MLA (9a ed.)

Shaw, Robert, y Merlin Stone. Database Marketing. Gower, 1988.