Marketing classics: a selection of influential articles by Ben M. Enis, editor

Détails bibliographiques
Auteurs principaux:	Cox, Keith K., compilers, Enis, Ben M.
Format:	Livre
Langue:	English
Publié:	Boston Allyn and Bacon cl988
Édition:	6th ed.
Sujets:	I. Enis, Ben M. Marketing.