Behavioral science foundations of consumer behavior

Behavioral science foundations of consumer behavior

Taispeáin gach leagan (2)
Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Cohen, Joel B
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: New York Free Press c1972.
Ábhair:
Consumers > Addresses, essays, lectures.
Attitude (Psychology) > Addresses, essays, lectures.
Motivation research (Marketing) > Addresses, essays, lectures.