McMahan, H. W. (1957). The television commercial; how to creat e and produce effective TV advertising. Hastings House.
Цитирование в стиле Чикаго (17-е изд.)McMahan, Harry Wayne. The Television Commercial; How to Creat E and Produce Effective TV Advertising. New York: Hastings House, 1957.
Цитирование MLA (9-е изд.)McMahan, Harry Wayne. The Television Commercial; How to Creat E and Produce Effective TV Advertising. Hastings House, 1957.
Предупреждение: эти цитированмия не могут быть всегда правильны на 100%.