APA (7th ed.) Citation

Smith, G. H. (1954). Motivation research in advertising and marketing. McGraw-Hill.

Chicago Style (17th ed.) Citation

Smith, George Horsley. Motivation Research in Advertising and Marketing. New York: McGraw-Hill, 1954.

MLA (9th ed.) Citation

Smith, George Horsley. Motivation Research in Advertising and Marketing. McGraw-Hill, 1954.