APA (7th ed.) Citation

De Bonis, J. N., & Peterson, R. S. (1997). AMA handbook for managing business to business marketing communications. American Marketing Association.

Chicago Style (17th ed.) Citation

De Bonis, J. Nicholas, and Roger S. Peterson. AMA Handbook for Managing Business to Business Marketing Communications. Chicago, Ill: American Marketing Association, 1997.

MLA (9th ed.) Citation

De Bonis, J. Nicholas, and Roger S. Peterson. AMA Handbook for Managing Business to Business Marketing Communications. American Marketing Association, 1997.