Merchandise licensing in the television industry

Merchandise licensing in the television industry

Bibliographic Details
Main Author: Raugust, Karen 1960-
Format: Book
Language:English
Published: Boston Focal Press c1996.
Series:Broadcast & cable series
Subjects:
Television broadcasting > Licenses > United States > History.
Cable television > Licenses > United States > History.
License agreements > United States > History.
Merchandise licensing > United States > History.