Weilbacher, W. M. (1993). Brand marketing: Building winning brand strategies that deliver value and customer satisfaction. NTC Business Books.
Chicago Style (17. basım) AtıfWeilbacher, William M. Brand Marketing: Building Winning Brand Strategies That Deliver Value and Customer Satisfaction. Lincolnwood, Ill: NTC Business Books, 1993.
MLA (9th ed.) AtıfWeilbacher, William M. Brand Marketing: Building Winning Brand Strategies That Deliver Value and Customer Satisfaction. NTC Business Books, 1993.
Uyarı: Bu alıntı herzaman %100 doğru olmayabilir..