APA (7th ed.) Citation

Davis, D. (1993). The 5 myths of television power, or, Why the medium is not the message. Simon & Schuster.

Chicago Style (17th ed.) Citation

Davis, Douglas. The 5 Myths of Television Power, or, Why the Medium Is Not the Message. New York: Simon & Schuster, 1993.

MLA (9th ed.) Citation

Davis, Douglas. The 5 Myths of Television Power, or, Why the Medium Is Not the Message. Simon & Schuster, 1993.