Cita APA (7th ed.)

Urdang, L. (1988). The Dictionary of advertising. NTC Business Books.

Cita Chicago (17th ed.)

Urdang, Laurence. The Dictionary of Advertising. Lincolnwood, Ill: NTC Business Books, 1988.

Cita MLA (9th ed.)

Urdang, Laurence. The Dictionary of Advertising. NTC Business Books, 1988.