APA (7th ed.) Citation

Eicoff, A. (1988). Eicoff on broadcast direct marketing. NTC Business Books.

Chicago Style (17th ed.) Citation

Eicoff, Al. Eicoff on Broadcast Direct Marketing. Lincolnwood, Ill., U.S.A: NTC Business Books, 1988.

MLA (9th ed.) Citation

Eicoff, Al. Eicoff on Broadcast Direct Marketing. NTC Business Books, 1988.