The ad game playing to win

The ad game playing to win

Bibliografiske detaljer
Hovedforfatter: Cox, G. Robert
Andre forfattere: McGee, Edward J.
Format: Bog
Sprog:English
Udgivet: Englewood Cliffs, N.J. Prentice Hall c1990.
Fag:
Advertising > Handbooks, manuals, etc.
Sales promotion > Handbooks, manuals, etc.