Using research in public relations applications to program management

Bibliografski detalji
Glavni autor:	Broom, Glen M.
Daljnji autori:	Dozier, David M.
Format:	Knjiga
Jezik:	English
Izdano:	Englewood Cliffs, N.J. Prentice-Hall c1990.
Teme:	Public relations > Research > Methodology. Market surveys.