APA (7th ed.) Citation

Alsop, R., & Abrams, B. (1986). The Wall Street Journal on marketing. Dow Jones--Irwin.

Chicago Style (17th ed.) Citation

Alsop, Ronald, and Bill Abrams. The Wall Street Journal on Marketing. Homewood, Ill: Dow Jones--Irwin, 1986.

MLA (9th ed.) Citation

Alsop, Ronald, and Bill Abrams. The Wall Street Journal on Marketing. Dow Jones--Irwin, 1986.