APA (7th ed.) Citation

Sissors, J. Z., & Goodrich, W. B. (1989). Media planning workbook: With discussions and problems (3rd ed.). NTC Business Books.

Chicago Style (17th ed.) Citation

Sissors, Jack Zanville, and William B. Goodrich. Media Planning Workbook: With Discussions and Problems. 3rd ed. Lincolnwood, Ill: NTC Business Books, 1989.

MLA (9th ed.) Citation

Sissors, Jack Zanville, and William B. Goodrich. Media Planning Workbook: With Discussions and Problems. 3rd ed. NTC Business Books, 1989.

Warning: These citations may not always be 100% accurate.