APA (7th ed.) Citation

Schultz, D. E. (1986). Sales promotion management. NTC Business Books.

Chicago Style (17th ed.) Citation

Schultz, Don E. Sales Promotion Management. Lincolnwood, Ill: NTC Business Books, 1986.

MLA (9th ed.) Citation

Schultz, Don E. Sales Promotion Management. NTC Business Books, 1986.