Midgley, D. F. (1977). Innovation and new product marketing. Croom Helm.
Chicago Style (17th ed.) CitationMidgley, David F. Innovation and New Product Marketing. London: Croom Helm, 1977.
MLA (9th ed.) CitationMidgley, David F. Innovation and New Product Marketing. Croom Helm, 1977.
Warning: These citations may not always be 100% accurate.