APA ציטוט

Graham, I. (1969). Encyclopedia of advertising: An encyclopedia containing more than 1100 entries relating to advertising, marketing, publishing, law, research, public relations, publicity and the graphic arts (2nd ed.). Fairchild Pub.

Chicago Style (17th ed.) Citation

Graham, Irvin. Encyclopedia of Advertising: An Encyclopedia Containing More than 1100 Entries Relating to Advertising, Marketing, Publishing, Law, Research, Public Relations, Publicity and the Graphic Arts. 2nd ed. New York: Fairchild Pub, 1969.

ציטוט MLA

Graham, Irvin. Encyclopedia of Advertising: An Encyclopedia Containing More than 1100 Entries Relating to Advertising, Marketing, Publishing, Law, Research, Public Relations, Publicity and the Graphic Arts. 2nd ed. Fairchild Pub, 1969.