APA (7th ed.) Citation

Ayer Press. (1972). Ayer glossary of advertising and related terms. [s.n.

Chicago Style (17th ed.) Citation

Ayer Press. Ayer Glossary of Advertising and Related Terms. Philadelphia: [s.n, 1972.

MLA (9th ed.) Citation

Ayer Press. Ayer Glossary of Advertising and Related Terms. [s.n, 1972.