Cita APA (7th ed.)

Waller, D. (1998). How to prepare a promotional plan. McGraw-Hill Book.

Cita Chicago (17th ed.)

Waller, David. How to Prepare a Promotional Plan. Sydney: McGraw-Hill Book, 1998.

Cita MLA (9th ed.)

Waller, David. How to Prepare a Promotional Plan. McGraw-Hill Book, 1998.