Reich, A. Z. (1997). Marketing management for the hospitality industry: A strategic approach. Wiley.
Chicago Style (17th ed.) CitationReich, Allen Z. Marketing Management for the Hospitality Industry: A Strategic Approach. New York: Wiley, 1997.
MLA (9th ed.) CitationReich, Allen Z. Marketing Management for the Hospitality Industry: A Strategic Approach. Wiley, 1997.
Warning: These citations may not always be 100% accurate.