Citazione Stile APA (7a Edizione)

Mason, R. E., Rath, P. M., & Ross, H. L. (1980). Marketing practices and principles (3rd ed.). Gregg Division, McGraw-Hill.

Citazione stile Chigago Style (17a edizione)

Mason, Ralph E., Patricia Mink Rath, e Herbert L. Ross. Marketing Practices and Principles. 3rd ed. New York: Gregg Division, McGraw-Hill, 1980.

Citatione MLA (9a ed.)

Mason, Ralph E., et al. Marketing Practices and Principles. 3rd ed. Gregg Division, McGraw-Hill, 1980.