APA (7th ed.) Citation

Davis, K. R. (1985). Marketing management (5th ed.). Wiley.

Chicago Style (17th ed.) Citation

Davis, Kenneth Rexton. Marketing Management. 5th ed. New York: Wiley, 1985.

MLA (9th ed.) Citation

Davis, Kenneth Rexton. Marketing Management. 5th ed. Wiley, 1985.