Kotler, P. (1976). Marketing management: Analysis, planning and control (3rd ed.). National Book Store.
Chicago Style (17th ed.) CitationKotler, Philip. Marketing Management: Analysis, Planning and Control. 3rd ed. Manila: National Book Store, 1976.
MLA (9th ed.) CitationKotler, Philip. Marketing Management: Analysis, Planning and Control. 3rd ed. National Book Store, 1976.
Warning: These citations may not always be 100% accurate.