Baker, S. (1979). Systematic approach to advertising creativity. McGraw-Hill.
Chicago Style (17th ed.) CitationBaker, Stephen. Systematic Approach to Advertising Creativity. New York: McGraw-Hill, 1979.
MLA (9th ed.) CitationBaker, Stephen. Systematic Approach to Advertising Creativity. McGraw-Hill, 1979.
Warning: These citations may not always be 100% accurate.