APA (7th ed.) Citation

Baker, S. (1979). Systematic approach to advertising creativity. McGraw-Hill.

Chicago Style (17th ed.) Citation

Baker, Stephen. Systematic Approach to Advertising Creativity. New York: McGraw-Hill, 1979.

MLA (9th ed.) Citation

Baker, Stephen. Systematic Approach to Advertising Creativity. McGraw-Hill, 1979.

Warning: These citations may not always be 100% accurate.