Designing brand identity a complete guide to creating, building, and maintaining strong brands

Designing brand identity a complete guide to creating, building, and maintaining strong brands

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Détails bibliographiques
Auteur principal: Wheeler, Alina
Format: Livre
Langue:English
Publié: Hoboken, N.J. Wiley c2003.
Sujets:
Brand name products.
Brand name products > Marketing > Management.
Trademarks > Design.
Advertising > Brand name products.