Wheeler, A. (2003). Designing brand identity: A complete guide to creating, building, and maintaining strong brands. Wiley.
Chicago-Zitierstil (17. Ausg.)Wheeler, Alina. Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands. Hoboken, N.J: Wiley, 2003.
MLA-Zitierstil (9. Ausg.)Wheeler, Alina. Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands. Wiley, 2003.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.